SPSS Webinar – Hot Tech Tips for Segmentation & Direct Marketing

In this webinar we show you top tips and tricks for segmenting your data and harnessing these clustering techniques in SPSS Statistics to target your direct marketing activities.

You will learn:

  • An overview of Segmentation & Cluster Analysis
  • Applying Cluster Analysis to Marketing Data
  • Interpreting the Model Output
  • Top Tips

Watch a quick intro below, for the full video please complete the form.

To watch this webinar, please complete the form below.

Version 1’s experienced consultants are on hand to help you understand your SPSS needs – from consultancy and training to finding the best software and license type for your analytical and usage requirements. Contact us to discuss your requirement and identify the best SPSS solution for you.

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