Infographic: Reducing Customer Attrition through Predictive Analytics
It is a truism that business need to win new customers and retain existing customers. Everyone knows that right? But how do we identify who is at risk of leaving? And once we have done this how do we decide what the next best action to take is?
Some customers are low value and any retention program may cost more than its benefit in keeping these customers. Other customers may be high value but a retention campaign may be more likely to increase the probability that these customers will leave.
Take a look at our Infographic on Reducing Customer Attrition for more information.
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What’s New in IBM SPSS Statistics v29?
Looking to quickly learn what’s new in IBM SPSS Statistics 29? Rather than reading a list of changes and new procedures, there is a quick way to tour what’s new and access help. Read our post for more info.
What’s New in SPSS Statistics v27?
SPSS Statistics v27 was launched in June 2020 with the biggest change compared to v26 being the inclusion of Data Preparation and Bootstrapping as standard functionality, as part of the SPSS Base module. This post will take a high-level look at these changes plus cover off the key enhancements in v27.