Creating a game plan to sharpen your digital edge - Tailoring the CDO Role
The journey that a customer takes with your company is an individual one. Each customer requires a customized map with a guide who understands exactly where he wants to go—ensuring a smooth experience along the way. Can your company provide every customer with his own personal guide? And can your company chart a course to success?
Predictive Analytics is critical in today's marketplace. Proactive, real-time Loyalty and Retention offers turn loyal customers into valuable brand advocates.
This Infographic summarise Forrester's study: "From Insight To Action: How Predictive Analytics Improves B2B Marketing Outcomes"
Corporate failures from fraud result in massive losses to shareholders. Poor risk management capabilities lead to poor decision making and high costsm, and organizations throughout many industries struggle to comply with escalating regulations. In this environment, risk, fraud and compliance management must be pervasive throughout your organization’s culture and operating model. Leverage Big Data & Analytics to gain a holistic view of risk, fraud and compliance information across your organization.
Bancolombia strengthens anti-money-laundering capabilities with Predictive Analytics
Statistical modeling used to identify hidden predictors in loan applications, reduce defaults and increase capital reserves
Leading bank uses IBM SPSS predictive analytic solution to lower costs and generate higher returns onmarketing campaigns
Learn how your organization can use customer analytics to understand what customers want and will do next, along with the key capabilities required to effectively conduct customer analytics.
Addressing Customer Satisfaction issues in Real Time. Using Customer Feedback to Drive Profitability – they are now spending less time collating the data and more time driving insights out of the data.